Wednesday, July 22, 2015

Rum School - The Quest for Knowledge

I have recently noticed a few offers like this out in the webs. I have to say I am intrigued. If I were in the Distillation business or seriously moving toward that goal - I'd sign up in a minute.
Think they'd offer a HUGE discount for Rick the Rum Runner to "Audit" the class - just to report??



5-Day Rum Training
October 5th - 9th, 2015
  Louisville, Kentucky, USA 
  
The Rum University and Moonshine University join forces again this year to offer the most comprehensive rum training to existing and future rum distillers and brand owners from around the world.
The 5-day course will guide attendees through the financial, marketing, production, aging and blending of rum, so each person can leave with a complete understanding of how rums can fit into the economic landscape. The course will offer a great combination of theory and practice, making it the ideal learning tool for anyone whose livelihood will depend on their ability to properly produce and commercialize excellent rums.


In other news, we find our re-posting on Liquor.com - DrinkWire is reaching an ever-growing audience. I see many many hits coming from that source and have had blogs listed as "Most Read" and "Most Popular" there a few time. Here is what they have to say about it all:

Liquor.com Now Reaches 1 Million Email Subscribers

San Francisco, CA (July 13, 2015) -- Liquor.com, the world’s largest cocktails–and–spirits-oriented publication, now reaches more than one million email subscribers.

Since last year (July 2014), the company’s email subscriptions have grown 180% to more than one million subscribers, solidifying Liquor.com’s standing as the largest lifestyle publisher with a focus on beverage alcohol. As part of that email subscriber list, Liquor.com also reaches more than 30,000 professional bartenders each month.

"We are thrilled about the significant audience growth we have seen over the last 12 months. During that same time period, Liquor.com has also nearly tripled its audience reach organically, with email subscribers as a core focus,” says Kit Codik, Liquor.com founder and CEO. "Reaching more than one million discerning drinkers by email is quite an achievement for us, as email remains a crucial channel for audience engagement and retention."

Liquor.com also anticipates continued audience growth. 10,000 to 20,000 new email subscribers join Liquor.com each week, receiving the company’s award-winning content in their in boxes five days a week.

Currently, Liquor.com reaches and engages 3.5 to 4 million drinking consumers a month across its various digital channels, including website traffic, email subscribers and social media followings. In total, more than 22 million drinkers are reached annually by Liquor.com.

 


I am very proud of RTRR's association with DrinkWire. A lot of growth here is from readers there coming over and following us here and keeping up. If your spirit interests go beyond Rum, try Drinkwire.com.

In the reading department -- Still into RUM -- and find many really interesting recipes included -- even a great looking baked bean one that uses good - hard Rum in it. 
Now, while we report on American Made Rums and follow those Distillers that craft it -- We know there are fantastic rums world-wide. That said, in some of these recipes certain brands of Rum are called for. We will include those but I will try to include suggestions for some of them that are made here.

Have a great week!! 
 

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